Sunday, December 27, 2009

Try to avoid these easy mistakes to get better results

Search Engine Optimization is a very artistic job to get higher rankings in the Search Engines like, Google, Yahoo, MSN, etc. It’s a common practice to get higher ranking by exchanging links by different link exchange methods like, one-way linking, two-way (Reciprocal) links, three-way linking. So, you should be conscious enough to exchange link with best domain related website to get maximum benefit.

Link exchange is a SEM tool for increasing a Web page’s standing in the eyes of search engines by reciprocal linking of two separate Websites. Link exchanger should avoid few things to do while exchanging links.

Link exchanges are still one of the white hat ways to build back links but unfortunately, there are many unscrupulous webmasters, who will cheat you. One of the scams is when you pay somebody for a back link, it suddenly disappears or has the “no follow” attribute. That is why you should check from time to time if the link is still there and if it doesn't have the “no follow” attribute.

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By – Rahul Chadha

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